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Insights from 25 years in UAE real estate on land deals, off-plan pricing, sales strategy, capital discipline and project handover.

The Land Is Not the Deal: What Landowners Get Wrong About Joint Ventures

The Land Is Not the Deal: What Landowners Get Wrong…

Every year I sit across the table from landowners who believe their plot is the deal. It isn’t. The…

Price Is a Strategy, Not a Number: Pricing Off-Plan Projects in Dubai

Price Is a Strategy, Not a Number: Pricing Off-Plan Projects…

The most expensive mistake a developer can make happens before a single brick is laid. It’s the launch price.…

Brokers Sell, Brands Endure: Building a Sales Engine for a Mid-Size Developer

Brokers Sell, Brands Endure: Building a Sales Engine for a…

In Dubai, a mid-size developer competes for the same buyer as names with billion-dirham marketing budgets. You will not…

Handover Is Your Next Launch

Handover Is Your Next Launch

Most developers pour their energy into the launch and treat the handover as paperwork. That is backwards. The launch…

Which Project First? Capital Discipline for Developers Running More Than One Pipeline

Which Project First? Capital Discipline for Developers Running More Than…

Growth looks exciting on a pipeline slide: four projects, two new plots, a JDA under negotiation. Behind that slide…

Learning to See: What 25 Years in Real Estate Taught Me About Perception

Learning to See: What 25 Years in Real Estate Taught…

In real estate, everyone looks at the same plot, the same market report, the same price list. Yet two…

GETTING CASE HANDLING

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